What is the average Sr. Director of Marketing salary in the US?

The national median Sr. Director of Marketing salary is $192,000 per year. Entry-level positions start around $148,000, while senior professionals earn $315,000 or more.

Which city pays Sr. Director of Marketings the most?

New York City offers the highest median Sr. Director of Marketing salary at $359K per year among the cities we track. However, high-cost cities like San Francisco and New York often have lower purchasing power once cost of living is factored in.

How fast are Sr. Director of Marketing salaries growing?

Sr. Director of Marketing salaries are growing at 5.2% annually, above the national average wage growth rate.

Marketing55% remote-eligible+5.2% YoY growth

Sr. Director of Marketing Salary
by City (2026)

Senior marketing leader overseeing multiple marketing functions and large teams. National median: $192K/year. See how your city compares.

National median

$192K

Top 10% earn

$315K

Entry level

$148K

Salary growth

+5.2%/yr

Sr. Director of Marketing salary by city

Sorted by median salary

City	Entry	Median	Senior	COL	Tax
New York City, NY	$277K	$359K	$464K	187	6.85%
Cambridge, MA	$274K	$355K	$459K	185	5%
Pearl City, HI	$274K	$355K	$459K	185	11%
Bellevue, WA	$259K	$336K	$434K	175	None ✓
Irvine, CA	$255K	$330K	$427K	172	9.3%
Yonkers, NY	$244K	$317K	$409K	165	6.85%
Bethesda, MD	$244K	$317K	$409K	165	5.75%
Kirkland, WA	$240K	$311K	$402K	162	None ✓
Stamford, CT	$234K	$303K	$392K	158	6.99%
Hilo, HI	$229K	$298K	$384K	155	11%
San Francisco, CA	$222K	$288K	$372K	224	9.3%
Santa Ana, CA	$222K	$288K	$372K	150	9.3%
Anaheim, CA	$219K	$284K	$367K	148	9.3%
Rockville, MD	$219K	$284K	$367K	148	5.75%
San Jose, CA	$215K	$278K	$360K	210	9.3%
Alexandria, VA	$215K	$278K	$360K	145	5.75%
Elizabeth, NJ	$215K	$278K	$360K	145	10.75%
Paterson, NJ	$207K	$269K	$347K	140	10.75%
Oakland, CA	$204K	$265K	$342K	185	9.3%
Chula Vista, CA	$204K	$265K	$342K	138	9.3%
Washington, DC	$204K	$265K	$342K	152	8.5%
Edison, NJ	$204K	$265K	$342K	138	10.75%
Fairbanks, AK	$204K	$265K	$342K	138	None ✓
Jersey City, NJ	$200K	$259K	$335K	162	10.75%
Los Angeles, CA	$192K	$250K	$322K	163	9.3%
Seattle, WA	$192K	$250K	$322K	150	None ✓
Boston, MA	$192K	$250K	$322K	162	5%
Arlington, VA	$192K	$250K	$322K	148	5.75%
Newark, NJ	$189K	$246K	$317K	155	10.75%
San Diego, CA	$185K	$240K	$310K	148	9.3%
Long Beach, CA	$181K	$234K	$303K	155	9.3%
New Haven, CT	$181K	$234K	$303K	122	6.99%
Nashua, NH	$178K	$230K	$298K	120	None ✓
Frisco, TX	$175K	$227K	$293K	118	None ✓
Sacramento, CA	$175K	$227K	$293K	128	9.3%
Riverside, CA	$175K	$227K	$293K	118	9.3%
Naperville, IL	$175K	$227K	$293K	118	4.95%
Vancouver, WA	$175K	$227K	$293K	118	None ✓
Lowell, MA	$175K	$227K	$293K	118	5%
Portland, OR	$175K	$227K	$293K	130	9.9%
Gresham, OR	$175K	$227K	$293K	118	9.9%
Bridgeport, CT	$175K	$227K	$293K	118	6.99%
Manchester, NH	$175K	$227K	$293K	118	None ✓
Burlington, VT	$175K	$227K	$293K	118	6.6%
Providence, RI	$175K	$227K	$293K	118	5.99%
Austin, TX	$170K	$221K	$285K	110	None ✓
Hialeah, FL	$170K	$221K	$285K	115	None ✓
Hollywood, FL	$170K	$221K	$285K	115	None ✓
Chicago, IL	$170K	$221K	$285K	107	4.95%
Scottsdale, AZ	$170K	$221K	$285K	118	2.5%
Denver, CO	$170K	$221K	$285K	118	4.55%
Lakewood, CO	$170K	$221K	$285K	115	4.55%
Ann Arbor, MI	$170K	$221K	$285K	115	4.25%
Frederick, MD	$170K	$221K	$285K	115	5.75%
Portland, ME	$170K	$221K	$285K	115	7.15%
Concord, NH	$170K	$221K	$285K	115	None ✓
Warwick, RI	$170K	$221K	$285K	115	5.99%
Miami, FL	$166K	$215K	$278K	123	None ✓
Pembroke Pines, FL	$166K	$215K	$278K	112	None ✓
Tacoma, WA	$166K	$215K	$278K	128	None ✓
Fort Collins, CO	$166K	$215K	$278K	112	4.55%
Worcester, MA	$166K	$215K	$278K	120	5%
Cary, NC	$166K	$215K	$278K	112	4.75%
Philadelphia, PA	$166K	$215K	$278K	110	3.07%
Baltimore, MD	$166K	$215K	$278K	115	5.75%
Honolulu, HI	$166K	$215K	$278K	192	11%
Dallas, TX	$163K	$211K	$273K	96	None ✓
Plano, TX	$163K	$211K	$273K	105	None ✓
Atlanta, GA	$163K	$211K	$273K	99	5.75%
Minneapolis, MN	$163K	$211K	$273K	106	6.8%
Eugene, OR	$163K	$211K	$273K	110	9.9%
Salt Lake City, UT	$163K	$211K	$273K	105	4.85%
Hartford, CT	$163K	$211K	$273K	118	6.99%
McKinney, TX	$160K	$207K	$268K	108	None ✓
Round Rock, TX	$160K	$207K	$268K	108	None ✓
Fort Lauderdale, FL	$160K	$207K	$268K	118	None ✓
Gilbert, AZ	$160K	$207K	$268K	108	2.5%
Tempe, AZ	$160K	$207K	$268K	108	2.5%
Aurora, CO	$160K	$207K	$268K	112	4.55%
Thornton, CO	$160K	$207K	$268K	108	4.55%
Raleigh, NC	$160K	$207K	$268K	102	4.75%
Durham, NC	$160K	$207K	$268K	100	4.75%
St. Paul, MN	$160K	$207K	$268K	104	6.8%
Boise, ID	$160K	$207K	$268K	108	5.8%
Wilmington, DE	$160K	$207K	$268K	108	6.6%
Anchorage, AK	$160K	$207K	$268K	128	None ✓
Irving, TX	$155K	$202K	$260K	97	None ✓
Stockton, CA	$155K	$202K	$260K	105	9.3%
Tampa, FL	$155K	$202K	$260K	102	None ✓
Phoenix, AZ	$155K	$202K	$260K	100	2.5%
Chandler, AZ	$155K	$202K	$260K	105	2.5%
Springfield, MA	$155K	$202K	$260K	105	5%
Charlotte, NC	$155K	$202K	$260K	100	4.75%
Nashville, TN	$155K	$202K	$260K	102	None ✓
Salem, OR	$155K	$202K	$260K	105	9.9%
Henderson, NV	$155K	$202K	$260K	105	None ✓
Provo, UT	$155K	$202K	$260K	100	4.85%
Meridian, ID	$155K	$202K	$260K	105	5.8%
Houston, TX	$154K	$200K	$258K	91	None ✓
Fort Worth, TX	$151K	$196K	$253K	93	None ✓
Carrollton, TX	$151K	$196K	$253K	102	None ✓
Orlando, FL	$151K	$196K	$253K	100	None ✓
Reno, NV	$151K	$196K	$253K	108	None ✓
Missoula, MT	$151K	$196K	$253K	102	6.75%
Arlington, TX	$148K	$192K	$248K	94	None ✓
Garland, TX	$148K	$192K	$248K	91	None ✓
Denton, TX	$148K	$192K	$248K	100	None ✓
San Bernardino, CA	$148K	$192K	$248K	100	9.3%
St. Petersburg, FL	$148K	$192K	$248K	105	None ✓
Cape Coral, FL	$148K	$192K	$248K	100	None ✓
Mesa, AZ	$148K	$192K	$248K	98	2.5%
Peoria, AZ	$148K	$192K	$248K	100	2.5%
Richmond, VA	$148K	$192K	$248K	98	5.75%
Columbus, OH	$148K	$192K	$248K	90	3.99%
Pittsburgh, PA	$148K	$192K	$248K	90	3.07%
Rochester, MN	$148K	$192K	$248K	100	6.8%
Las Vegas, NV	$148K	$192K	$248K	102	None ✓
West Jordan, UT	$148K	$192K	$248K	100	4.85%
Charleston, SC	$148K	$192K	$248K	105	6.5%
Overland Park, KS	$148K	$192K	$248K	100	5.7%
Dover, DE	$148K	$192K	$248K	100	6.6%
Albany, NY	$145K	$188K	$243K	98	6.85%
Port St. Lucie, FL	$145K	$188K	$243K	98	None ✓
Virginia Beach, VA	$145K	$188K	$243K	98	5.75%
Chesapeake, VA	$145K	$188K	$243K	98	5.75%
Cincinnati, OH	$145K	$188K	$243K	88	3.99%
Kansas City, MO	$145K	$188K	$243K	90	5.3%
Madison, WI	$145K	$188K	$243K	102	5.3%
North Las Vegas, NV	$145K	$188K	$243K	98	None ✓
West Valley City, UT	$145K	$188K	$243K	98	4.85%
Orem, UT	$145K	$188K	$243K	98	4.85%
Nampa, ID	$145K	$188K	$243K	98	5.8%
Billings, MT	$145K	$188K	$243K	98	6.75%
Lewiston, ME	$145K	$188K	$243K	98	7.15%
Colorado Springs, CO	$142K	$184K	$238K	102	4.55%
St. Louis, MO	$142K	$184K	$238K	86	5.3%
Indianapolis, IN	$142K	$184K	$238K	88	3.23%
Milwaukee, WI	$142K	$184K	$238K	90	5.3%
Huntsville, AL	$142K	$184K	$238K	88	5%
Fresno, CA	$141K	$182K	$236K	102	9.3%
Bakersfield, CA	$141K	$182K	$236K	95	9.3%
Rochester, NY	$141K	$182K	$236K	90	6.85%
Jacksonville, FL	$141K	$182K	$236K	93	None ✓
Aurora, IL	$141K	$182K	$236K	95	4.95%
Glendale, AZ	$141K	$182K	$236K	95	2.5%
Norfolk, VA	$141K	$182K	$236K	95	5.75%
Newport News, VA	$141K	$182K	$236K	95	5.75%
Detroit, MI	$141K	$182K	$236K	82	4.25%
Allentown, PA	$141K	$182K	$236K	95	3.07%
North Charleston, SC	$141K	$182K	$236K	95	6.5%
Des Moines, IA	$141K	$182K	$236K	88	4.82%
San Antonio, TX	$138K	$179K	$231K	87	None ✓
Midland, TX	$136K	$177K	$228K	92	None ✓
Buffalo, NY	$136K	$177K	$228K	88	6.85%
Athens, GA	$136K	$177K	$228K	92	5.75%
Duluth, MN	$136K	$177K	$228K	92	6.8%
Louisville, KY	$136K	$177K	$228K	85	5%
Greenville, SC	$136K	$177K	$228K	92	6.5%
Omaha, NE	$136K	$177K	$228K	88	5.84%
Cheyenne, WY	$136K	$177K	$228K	92	None ✓
Grand Prairie, TX	$133K	$173K	$223K	90	None ✓
Tallahassee, FL	$133K	$173K	$223K	90	None ✓
Joliet, IL	$133K	$173K	$223K	90	4.95%
Spokane, WA	$133K	$173K	$223K	95	None ✓
Cleveland, OH	$133K	$173K	$223K	82	3.99%
Grand Rapids, MI	$133K	$173K	$223K	90	4.25%
Sterling Heights, MI	$133K	$173K	$223K	90	4.25%
Kenosha, WI	$133K	$173K	$223K	90	5.3%
New Orleans, LA	$133K	$173K	$223K	92	6%
Fargo, ND	$133K	$173K	$223K	90	2.5%
Corpus Christi, TX	$130K	$169K	$218K	84	None ✓
Pasadena, TX	$130K	$169K	$218K	88	None ✓
Mesquite, TX	$130K	$169K	$218K	88	None ✓
Syracuse, NY	$130K	$169K	$218K	88	6.85%
Gainesville, FL	$130K	$169K	$218K	88	None ✓
Tucson, AZ	$130K	$169K	$218K	90	2.5%
Savannah, GA	$130K	$169K	$218K	92	5.75%
Greensboro, NC	$130K	$169K	$218K	88	4.75%
Memphis, TN	$130K	$169K	$218K	82	None ✓
Knoxville, TN	$130K	$169K	$218K	85	None ✓
Chattanooga, TN	$130K	$169K	$218K	88	None ✓
Green Bay, WI	$130K	$169K	$218K	88	5.3%
Lexington, KY	$130K	$169K	$218K	88	5%
Birmingham, AL	$130K	$169K	$218K	82	5%
Columbia, SC	$130K	$169K	$218K	88	6.5%
Oklahoma City, OK	$130K	$169K	$218K	82	4.75%
Baton Rouge, LA	$130K	$169K	$218K	88	6%
Albuquerque, NM	$130K	$169K	$218K	88	5.9%
Great Falls, MT	$130K	$169K	$218K	88	6.75%
Casper, WY	$130K	$169K	$218K	88	None ✓
Bismarck, ND	$130K	$169K	$218K	88	2.5%
Sioux Falls, SD	$130K	$169K	$218K	88	None ✓
Rapid City, SD	$130K	$169K	$218K	88	None ✓
Tulsa, OK	$127K	$165K	$213K	80	4.75%
El Paso, TX	$126K	$163K	$211K	82	None ✓
Beaumont, TX	$126K	$163K	$211K	85	None ✓
Odessa, TX	$126K	$163K	$211K	85	None ✓
Tyler, TX	$126K	$163K	$211K	85	None ✓
Winston-Salem, NC	$126K	$163K	$211K	85	4.75%
Warren, MI	$126K	$163K	$211K	85	4.25%
Lansing, MI	$126K	$163K	$211K	85	4.25%
Independence, MO	$126K	$163K	$211K	85	5.3%
Lafayette, LA	$126K	$163K	$211K	85	6%
Cedar Rapids, IA	$126K	$163K	$211K	85	4.82%
Wichita, KS	$126K	$163K	$211K	82	5.7%
Kansas City, KS	$126K	$163K	$211K	85	5.7%
Lincoln, NE	$126K	$163K	$211K	85	5.84%
Rio Rancho, NM	$126K	$163K	$211K	85	5.9%
Fayetteville, AR	$126K	$163K	$211K	85	4.9%
Lubbock, TX	$121K	$157K	$203K	78	None ✓
Amarillo, TX	$121K	$157K	$203K	82	None ✓
Waco, TX	$121K	$157K	$203K	82	None ✓
Pueblo, CO	$121K	$157K	$203K	82	4.55%
Columbus, GA	$121K	$157K	$203K	82	5.75%
Augusta, GA	$121K	$157K	$203K	82	5.75%
Fayetteville, NC	$121K	$157K	$203K	82	4.75%
Clarksville, TN	$121K	$157K	$203K	82	None ✓
South Bend, IN	$121K	$157K	$203K	82	3.23%
Mobile, AL	$121K	$157K	$203K	82	5%
Broken Arrow, OK	$121K	$157K	$203K	82	4.75%
Davenport, IA	$121K	$157K	$203K	82	4.82%
Little Rock, AR	$121K	$157K	$203K	82	4.9%
Killeen, TX	$118K	$154K	$198K	80	None ✓
Rockford, IL	$118K	$154K	$198K	80	4.95%
Macon, GA	$118K	$154K	$198K	80	5.75%
Akron, OH	$118K	$154K	$198K	80	3.99%
Dayton, OH	$118K	$154K	$198K	80	3.99%
Erie, PA	$118K	$154K	$198K	80	3.07%
Springfield, MO	$118K	$154K	$198K	80	5.3%
Fort Wayne, IN	$118K	$154K	$198K	80	3.23%
Bowling Green, KY	$118K	$154K	$198K	80	5%
Montgomery, AL	$118K	$154K	$198K	80	5%
Norman, OK	$118K	$154K	$198K	80	4.75%
Las Cruces, NM	$118K	$154K	$198K	80	5.9%
Gulfport, MS	$118K	$154K	$198K	80	5%
Laredo, TX	$115K	$150K	$193K	76	None ✓
Abilene, TX	$115K	$150K	$193K	78	None ✓
Toledo, OH	$115K	$150K	$193K	78	3.99%
Evansville, IN	$115K	$150K	$193K	78	3.23%
Shreveport, LA	$115K	$150K	$193K	78	6%
Jackson, MS	$115K	$150K	$193K	78	5%
Charleston, WV	$115K	$150K	$193K	78	6.5%
Brownsville, TX	$111K	$144K	$186K	75	None ✓
Fort Smith, AR	$111K	$144K	$186K	75	4.9%
Huntington, WV	$111K	$144K	$186K	75	6.5%

COL-adjusted: where does your salary go furthest?

A $192K Sr. Director of Marketing salary in Houston (COL 91, no tax) has significantly more purchasing power than the same salary in San Francisco (COL 224, 9.3% state tax). Use our calculator to see the real numbers.

Try COL Calculator →

Sr. Director of Marketing Salary Guide (2026)

The national median salary for a Sr. Director of Marketing is $192,000 per year. Entry-level positions typically start at $148,000, while experienced professionals in the top 25% earn $248,000 or more. The highest-paid 10% of Sr. Director of Marketings nationally earn $315,000+.

Education and requirements

Bachelor's in Marketing; MBA preferred; 12+ years. This role is 55% remote-eligible nationally, which significantly expands the geographic job market for workers in lower cost-of-living cities.

Salary growth outlook

Sr. Director of Marketing compensation is growing at 5.2% annually, well above the national average wage growth rate. Demand for qualified Sr. Director of Marketings significantly outpaces supply in most major metros.

Sr. Director of Marketing Salaryby City (2026)